A Hispanic Heritage Event
In 1994 friends and family gathered in September to celebrate Hispanic Heritage Month with a backyard bbq. For the next several years the backyard bbq and celebration grew larger with more friends and invites and in 1998 Rojelio Cuellar, Jr. and John Farias planned the first organized Hispanic Heritage Festival. With the help of the Alice South Texas Museum, the event was held downtown. The event was the first gathering with live music and food vendors. Soon after, a small group of people became interested and the Alice Hispanic Heritage Committee was organized. The committee's sole purpose is hosting the Hispanic Heritage Fiesta del Centro and supporting youth scholarships and the local meals on wheels program.
The Fiesta del Centro is now held downtown Alice in September on Friday and Saturday after Labor Day. The two day event includes live music, exhibits, food vendors, arts and crafts and an IBCA sanctioned bbq cook-off. This year the event will be held Friday & Saturday 7 & 8, 2012. For information email firstname.lastname@example.org or call the Alice Chamber of Commerce at 361-664-3454 or 361-701-6865.